Websites for people who fly.
Booking systems, gift vouchers and pricing on the page, for aviation businesses. Built by a commercial pilot, not an agency.
From my scan of 320 Australian aviation websites, 2026.
Three things aviation businesses ask me for.
Websites first, because that is where the bookings leak. Then getting people to the site, and the footage and course material that make them stay.
Websites and booking.
Rebuilds, and fixes to what you already have. Online booking for trial flights and hire, gift vouchers people can actually buy, membership joining and payment, and published pricing that does not need a phone call.
Advertising.
Getting people to the site once it can take a booking. Meta and Google, aimed at trial flights and student enquiries rather than likes, reported as bookings and cost per enquiry.
First 60 days free · then $600 a monthHow it worksVideo and training material.
Trial flight films, student stories and vertical cutdowns, edited, mixed and scored by me. Endorsement courses, syllabi and systems decks written to the Part 61 MOS by somebody who has taught it.
Video from $250 · Courseware $130 an hourQuestions answeredA normal web agency has never been in the aeroplane.
An agency does not know what a TIF is, cannot tell a Part 141 from a Part 142, and has never sat in the right hand seat. I have.
I fly commercially.
Single pilot IFR charter, freight and target towing, out of Essendon Fields. I also conduct Check and Training.
Grade 1 Flight Instructor.
I hold a Grade 1 instructor rating and I have written endorsement courses to the Part 61 MOS, including a formation course under Appendix T.20.
I build the software myself.
Booking systems, voucher checkouts and grading tools are things I write, not things I subcontract. StoreGrades, a site grader in Next.js, runs on its own domain today.
You talk to the person doing the work.
One name on every email, and it is the same person who builds the thing. No account manager, no queue, no handoffs.
Things I have actually made. A formation endorsement course with a full manual and nine briefing decks. A single engine formation course and ground school syllabus. A technical rebuild of a 31 slide PT6A-114A systems and emergencies deck. A roster tool that reads a crew roster out of an inbox and writes it into a shared calendar every morning, unattended.
One pilot, who also builds things.
I am Christian Murphy. I fly a variety of aircraft, single pilot IFR, on freight and target towing as well as Check and Training. I hold a CPL and a Grade 1 Flight Instructor rating.
The rest of the week I build websites and software, cut video and write music. I never wanted to choose between them, and eventually it became obvious that the two go together better than they look. Aviation businesses need websites that understand aviation, and almost nobody building websites has ever been in the aeroplane.
Chrono X is one person, based in Melbourne, working with operators who would rather deal directly with whoever is doing the work.
Four things you can hold me to.
You will not have to explain aviation to me.
What a TIF is, why the fleet page matters, what CASA expects of your training material. The brief takes ten minutes because I already know the answers.
Quoted first. The number does not move.
Every service has a price next to it. You get a fixed quote before I start and that is what you pay. If it turns out bigger than expected, that is my problem.
No handoffs, no queue.
The person who reads your email is the person who builds the thing, cuts the video or writes the course. There is nobody else here.
You get told when it is not worth doing.
If your site does not need a rebuild, I will say so and fix what is actually broken. If I am not the right person, I will tell you that too.
Fix the thing that is costing you bookings first.
Most aviation websites do not need to be thrown away. They need the two or three broken things fixed, and a way for people to actually pay you.
Send me your address.
I will send back what I find. Broken pages, dead forms, security problems, the places a customer gives up. Specific and short, and yours to keep whether or not you ever hire me.
Send my addressRepair what is broken.
Hacked sites cleaned and secured. Dead pages and broken forms repaired. Expired certificates sorted. Pages that search engines cannot read made readable again. Usually a day or two.
Ask about thisLet people pay you at midnight.
Bolted onto the website you already have. Trial flights and joy flights people can buy any time. Gift vouchers that print themselves. Membership joining and payment. Aircraft hire booking. Published pricing.
Ask about thisA new site when the old one is past saving.
Real photographs of your aircraft rather than stock, your instructors named with their ratings, your pricing on the page, and a booking system that works on a phone. Two to four weeks.
Ask about thisSo it does not become a 2019 copyright notice.
Updates, backups, security, and changes when your fleet or your rates move. This is the part that stops a good website quietly going stale four years from now.
Ask about thisTrial flights, not likes.
A flying school does not need brand awareness. It needs the person who has been thinking about learning to fly for two years to finally book. That is a specific, measurable job, and it is the only thing I will report on.
Free, and I mean free.
You pay only what goes to Meta or Google. You keep every booking it produces and you can stop whenever you like. In return I want permission to publish the numbers afterwards, good or bad.
$600 a month. No lock in.
For accounts spending under $5,000 a month, month to month. Ad creative on its own from $250 a cut, shot, cut, captioned and scored by me.
Bookings, not impressions.
How many enquiries and bookings, what each one cost, and what I am changing next. Nothing about reach, likes or impressions, ever.
I have run Meta ads for my own businesses and I know the platform properly. What I do not yet have is a folder of client results in this industry, and I would rather tell you that than have you find out later.
What operators ask before they email.
Do you do video?
Yes. Trial flight films, student stories, and short vertical cutdowns for social, shot and edited by me, from $250 a cut.
Do you write training material?
Yes, to the Part 61 MOS. Endorsement course manuals, briefing decks, syllabi and systems decks, priced at $130 an hour or $950 a day.
Do you tutor aviation theory?
I can, on request, priced at $120 an hour. It is not the main focus of Chrono X, so ask and I will tell you honestly whether it fits with what else is on.
What does a website actually cost?
A fix for something broken starts from $450. A proper booking or checkout addition starts from $1,600. A full rebuild is $3,500 to $8,000 depending on scope. Ongoing care is $199 a month. I will not know which one you need until I have looked at your site, which is why the check is free.
Are you an agency?
No. It is one person, me, doing the flying, the building and the talking. No account manager, no subcontractors, no handoffs.
Do you only work with aviation?
Aviation is the focus, because it is the industry I actually fly in and understand. If your business is adjacent and the same problems apply, get in touch and we can talk about it.
I will tell you what is wrong with your website for nothing.
Send me your web address. You get back a short, specific list of what is costing you bookings and what I would do about it, whether or not you ever hire me. No call, no pitch deck.
Prefer email? christian@chronox.com.au